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Research papers

A world of chicken flavors

During the spring and summer of 2007, Givaudan sponsored and QualiData executed a global ethnographic study to support the discovery and development of novel chicken flavors. Aiming for intensive consumer immersion at the point of flavor creation,...

Catalogue: Congress 2008: Frontiers
Authors: Michael P. Cook, Hy Mariampolski
Companies: QualiData Research Inc., Givaudan
September 26, 2008
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Citation

Cook and Mariampolski (2008a, September 26). A world of chicken flavors. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/a-world-of-chicken-flavors